Your full LinkedIn history, decoded in 12 charts

1. 01

   Performance Overview

   KPI cards at the top of the dashboard — engagements, followers gained, top format, and posting consistency. The answer to "is LinkedIn working?" in five seconds.

   e.g. 14,293 engagements over 90 days, +847 followers, top format is text-only at 3.2× the image-post average.
2. 02

   Engagement Over Time

   Daily, weekly, or monthly engagement with an optional rolling average over your last 5 or 10 posts. Toggle growth-adjusted mode to strip out the lift from new followers and see whether your content is actually getting better. Edge: growth-adjusted

   e.g. Your raw engagement is up +40%this quarter, but growth-adjusted it’s flat — the gain is a bigger audience, not better content.
3. 03

   Best Day of Week & Best Time of Day

   Two standalone charts plus a Day × Time heatmap. This is your audience — not LinkedIn’s generic “post Tuesday at 9am” advice. Toggle between engagement and post count to spot under-used windows.

   e.g. Your audience shows up Thursday 7–9am, but you post most often on Monday afternoons — a 3× engagement gap you’re leaving on the table.
4. 04

   Content Type Breakdown

   Text, image, video, document, and poll — total engagement and per-post average, side-by-side. Filter by whether a post contains an external link. Separates "what you post a lot of" from "what actually works."

   e.g. You post 2.3× more image posts than text, but text posts earn 40% more comments.
5. 05

   Post Length vs Engagement

   A scatter with a fitted curve showing the length sweet spot for your audience. Each dot is a post — hover to read it. The curve tells you where the payoff peaks and where returns fall off.

   e.g. Posts between 900–1,400 characters earn 2.1×the engagement of posts under 500 — the peak is narrower than you’d guess.
6. 06

   Day × Time Heatmap

   The full 7 × 24 grid of when your posts land best. Dark cells show hot windows — light cells show dead zones. Pairs with Best Day / Best Time to reveal combinations you'd miss from the bars alone.

   e.g. Wednesday 8am and Sunday 6pm are both top cells — two completely different audience segments, only visible in the grid.
7. 07

   Top Posts

   Rank by engagement, likes, comments, or shares. Filter by type. Sort top / bottom / recent. Search by keyword. On Edge, every post shows expected engagement (what the model predicted) and an overperformance delta — so you can see which posts beat the pattern, and by how much. Edge: overperformance

   e.g. Your viral post on hiring beat its predicted baseline by +340% — not luck, genuine outlier. Click to see what made it different.
8. 08

   Topic Performance

   Words and phrases from your posts, ranked by frequency or distinctiveness (topics that consistently beat your average). Filter stop words. Click any term to filter every other chart to just those posts.

   e.g.You mention “AI” in 38 posts but it underperforms. “Hiring” appears in 7 posts and earns 3.5× your average — write more of that.
9. 09

   Posting Frequency

   Posts per day, week, or month, plotted over time. The consistency chart — because compounding only works if you show up. Gaps and streaks jump out at a glance.

   e.g. Your engagement growth tracks a 3-posts-per-week cadence. The two months you slipped to 1/week are the two months your rolling average flatlined.
10. 10

    Top Link Domains

    Which external sources your audience actually clicks on. Your own blog, Substack, YouTube, industry publications — ranked by how often you link and how those posts perform.

    e.g. Linking to your own Substack outperforms linking to YouTube by 2.4× — own the destination.
11. 11

    Hashtag Analysis

    The hashtags that help, the ones that don't, and the ones you've never tried. Ranked by reach lift versus your baseline — so you stop copy-pasting the same five tags out of habit.

    e.g. #leadership adds noise. #founders adds +28% reach. Drop four, double down on one.
12. 12

    Cross-filtering & insight callouts

    Every chart has an auto-written insight line above it and every chart talks to the others. Click a topic, filter the heatmap. Change the date range, everything re-renders. This isn't 12 static screenshots — it's one connected lens on your posting history.

    e.g.Filter to “hiring” posts, and every other chart — day, time, length, frequency — re-computes for just those posts. See the pattern, not the noise.

Annual plans save up to 50%. Compare every feature